Konuz Online Shop
Konuz is a young company that promotes traditional products from Morocco.
Natural products in which we place great trust because they are 100% organic and made by hand. Regardless of whether it is our cosmetic products or decorative accessories – products from Konuz keep up the established traditions of Morocco. Konuz participates in fair trade to enable women and men in family businesses to live on their work in dignity. We are committed to maintaining jobs in our home country of Morocco. This also applies to disabled people, who we would like to see integrated in working life.
With the purchase of our artistic glasses and teapots you also support our goals for the protection of natural resources of the environment, as these Konuz products are made in a creative and gentle way from recycled material and decorated by hand. Morocco’s argan trees were declared a World Heritage Site by UNESCO in 1999. Our argan oils and prickly pear seed oil are traditionally hand-made by women’s cooperatives. With your purchase decision you strengthen the equality of women and the social status of small businesses in our home.
Isn’t it valuable to be able to purchase pure natural and handmade products that also strengthen social standards and protect the environment in the country of manufacture? The Sayed family views their own business model in a sustainable and ethical manner. It is not without reason that we chose our brand name Konuz – in German it means treasures.
Who is behind the Konuz online shop who wants to bring a piece of Moroccan tradition to Germany? Konuz wants to be more than just a sales portal. There is also literally philosophy behind it.
Konuz Online Shop is managed by the Sayed family. Hassan Sayed was born in Morocco and has lived in Germany since 1986. Before that he studied philosophy at the Sorbonne in Paris. In the process, Hassan’s interest grew in getting involved in society and helping people actively. In Germany he therefore completed an apprenticeship as a registered geriatric nurse and also worked in this profession for 18 years.
About the Sayed family
But of course the Sayed family also includes a wife. After many years in Germany, Hassan married Fatima, also from Morocco, in Morocco. The two came to Germany together two months after the wedding. Both of them now have two children together. Fatima studied Arabic literature and computer science. She worked as a teacher of Arabic for many years. Ms. Sayed has been since the birth of the first child
on parental leave and mainly takes care of the upbringing of the two. Despite the responsibility for her two children, she also works on a voluntary basis. Among other things, she is involved in social work as a volunteer Arabic teacher for children.
The Sayed family is united by this social commitment. Both feel very connected to their home country and above all the living conditions there. Morocco, as an emerging country to Europe, is still struggling economically with some economic problems. Not least because of the close proximity to Europe and the demand for cheap products from North Africa. Hassan and Fatima Sayed both love nature and natural life. After all, traditional handicrafts have a centuries-old tradition in Morocco. From this knowledge, the idea arose to found a company that sells traditional but modern and handcrafted products from Morocco online. From this idea, the online delivery Konuz gradually emerged. Konuz means “treasures” in German.
To ensure that the products are really handcrafted and traditionally made in Morocco, Hassan Sayed has been in contact with agriculture and Moroccan handicraft for ten years and has also maintained them. The Sayed / Konuz family definitely does not sell cheap mass-produced goods, but rather quality products from authentic Moroccan artisans. It is therefore hardly necessary to mention that all food and cosmetics offered are free of any chemical additives.
As a modern person, the Sayed family also believes in sales that both manage the company as men and women on an equal footing. In North Africa, the issue of equality is still a far cry from the way the Sayed family practices it. In this context, special mention should be made of the hand-pressed argan oil. Some women’s cooperatives in Morocco have meanwhile specialized in the production of this high-quality natural product. The women can thus actively contribute to the livelihood of families in Morocco